Show & Tell
I met with the guys at Google last week and they showed me their new Show & Tell site for Youtube, which is targeted at creatives in an effort to help them better understand the potential of Youtube. Check it out http://www.youtube.com/ytshowandtell#
The Barbarian group has just posted an article about the development of this site http://bit.ly/9rERiV
Change in creative focus will only happen when efforts like this one gain traction or awards in this territory start to matter.
